Sounds like a silly question doesn't it? But you might be falling into this trap without realising it.
Here's how missing the mark in giving people what they want can sneak up on you. Some #hacks on how you can get back on the same page as your clients. And watch your business thrive again. And a really useful freebie walking you through aligning your passions and your clients desires.
Having a testimonial on your health & wellness business website may mean you're breaking the law. But then again it may not.
Is a "testimonial" the same as a "review"? And does it matter in NZ law?
And why, oh why, is there never a clear answer?!
In this weeks blog we'll look at testimonials, reviews, what the law says (and doesn't) and what you can (and can't) put on your website.
If you run out of time, scroll down to the second to last paragraph and find the answer!
20+ years a dietitian and I can’t endorse your product, yet your unqualified influencer can. And other intricacies of the Therapeutic & Health Advertising code.
Well, the quest to find out a bit more detail on whether health & wellness businesses can use testimonials or not, what the difference between a testimonial and a review is, and can we use either continues.