If you’ve read the book or even just listened to the StoryBrand, Building Your StoryBrand podcast you might have created your own brandscript.
The brandscript is a document that contains the details about your character, their problem, how you are their guide, the plan you give them, and the call to action that leads them to success and prevents failure to transform their lives.
All well and good, but what can you do with this information? How can you put it to work in your business?
If you’ve not done a brandscript, check out the Building a StoryBrand book or listen to these StoryBrand podcasts and write your own (or drop me a line and we can talk about creating one for your).
Here are five ways you can use the information from your StoryBrand brandscript in your marketing.
One: To build a website that your clients read (and take action from