Posseteevytea
Clever Poppy, Auckland, New Zealand
Website copy, email sequence, blog and lead magnet editing
Julie at Clever Poppy knew that her Maker's Academy was more than just showing people how to create beautiful things. There was a whole other side that she wanted to profile - the importance to our health of having me-time.
We took her clear vision and updated her website copy, email sequence, blogs and lead magnet to create a clear message and sales funnel for her tribe.
Empowered Space, Darwin, Australia
Brand story report and full website copy
"I feel like my website is shining now, it's clear and really sends my ideal customer on a journey. I felt instantly connected and that she knew my business. I feel like I now have clarity on what I communicate to my people (I can now work on my discipline in sticking to it). everything I write now has to get filtered through the bandscript and its reassuring. I have women email me back saying "its like you were in my head, reading my thoughts" and I have had more clarity calls booked for my coaching that before."
Time for mum, Sydney, Australia
Brand message report and full website copy
Alicja at Time for Mum is a life, strengths and wellness coach for mums. She came across the StoryBrand framework, and thought it suited her business messaging.
First, we worked together to clarify her message and create a Brand Message Report. Then I put it into action by creating the copy for her website. As part of the package I supply a wireframe (demo website), which Alicja gave to her Wordpress designer who made it happen on this live site.
Here's what she said about working together
"It was an absolute pleasure to work with Katrina. She was very personable, asked a lot of questions, listened carefully and went above and beyond to deliver the content for my website. She helped me to clarify my message which was exactly what I needed. I would highly recommend Katrina to anyone who needs help with their website content and copywriting. "
ARTICLES & BLOGS
Staff writer
As staff writer, between 2017 and 2019 I wrote the shopping features in each issue of the Healthy Food Guide Magazine (NZ) publication, and regular feature articles.
